The Online Group was established in 1993 to develop software for small and medium businesses.
From developing ERP, payroll and manufacturing applications, the business has evolved and now provides marketing automation systems that leverage conversational AI, including automated Google review management.
Our fully remote team is distributed between Australia, the UK and the USA, with the bulk of the development and deployment team and partners located near London.
Unlike most AI start-ups, we have a long history of software development and have runs on the board with live, deployed AI solutions in the UK, USA and Australia.
Industries we have developed and deployed AI agents for
- Legal
- Insurance
- Finance
- Transport
- Hospitality
- I.T. Support
- Education
- Telco
Most businesses face day-to-day communications issues like:
- Staffing support lines. It takes weeks if not months to train people up, only to have them leave or not be up to the job.
- Uncontacted leads. You may be generating or buying leads, but a good percentage of them are never contacted because of time and resources.
- After-hours calls. They keep coming in after everyone leaves. By the time you get back to them, they’ve moved on.
- Ad responses 24/7. When people see your social media ad and have questions, you need to engage there and then. Most businesses can’t staff for that.
- Repetitive enquiries. When people have to answer the same questions over and over, they soon lose morale and enthusiasm.
- Tyre kickers. Your sales team have better things to do than talk to unqualified leads, or worse, chase them on the phone.
- No time to nurture. Your customers love to hear from you from time to time. Few companies have the staff or time to do it.
- Peaks and troughs. Hiring good people is hard enough. Hiring for seasonal peaks and then laying people off is worse.
- Reviews that never get asked for. Happy customers rarely leave a Google review unless someone asks, and nobody remembers to ask on a busy week.
These and many other business communications can be handled with automation and with voice, text and SMS conversational AI agents, typically at a fraction of the cost of hiring staff or offshore call centres.